AI-Powered Beauty

Your personal beauty AI.

Ask about your skin concerns, get personalized routines, and find your perfect foundation shade — all powered by AI that actually understands your skin.

How it works
DOWNLOAD ON THE
App Store
Matches across
+100 shades
Features

Everything your skin needs, in one place

Beauty AI Assistant

Ask anything — skin concerns, routines, ingredients, product comparisons. Get expert answers tailored to your skin profile.

Foundation Shade Finder

Upload a selfie or enter your current shade and our AI finds your perfect match across hundreds of brands instantly.

Skin Condition Support

Whether you deal with acne, hyperpigmentation, sensitivity, or dryness — MyShade gives personalized advice for your skin.

Photo Skin Analysis

Upload a selfie and get an instant read on your skin tone, undertone, and depth — then see your closest foundation matches across brands.

All Skin Tones

Built on a diverse dataset spanning all undertones and depths so every skin type gets accurate, personalized results.

iOS App

Take MyShade with you. The full beauty AI experience — chat, shade matching, and skin analysis — in your pocket.

How It Works

Personalized beauty in three steps

01

Set up your beauty profile

Tell us about your skin type, undertone, and concerns in your profile settings. This information powers all your personalized recommendations.

02

Match your shade

Upload a photo or enter your current foundation shade. Our AI detects your undertone and finds the perfect matches for you.

03

Get personalized results

Receive foundation matches and skincare advice tailored to your unique skin.

About

Shade matching, done right.

MyShade started because beauty advice shouldn't be generic. Skin is personal — your concerns, your tone, your conditions are unique to you, and the products and routines you use should be too.

We built an AI that listens, understands, and actually helps — whether you're figuring out your foundation shade, managing acne, or just trying to build a routine that works. Available on iOS, coming to more platforms soon.

Inclusive by design
Privacy-first
Accuracy over speed
Built for everyone

100+ shades matched

98%
match accuracy
FAQ

Common questions

Better skin starts with better advice.

Ask questions, find your shade, and get personalized routines — all in one AI built for your skin.